As Always, Content is Still King!
In 1996, Bill Gates wrote a paper called “Content is King.” In the article he foresees a massive flooding of content on the web and recognizes that only quality content will rise to the top.
Copywriting for the
Web is Different
Copywriting for the web is both an art form and an acquired skill. From things like organically placing keywords to learning how to state your case as concisely as possible; it all matters.
Re-certifying & staying up-to-date on my training helps me deliver the best service possible for my clients!
How effective, quality content makes all the difference
It Sets You Apart
Quality content tells your visitors what sets you apart from your competitors (Unique Selling Proposition).
Defines What You Do
Keeps Visitors Around
When visitors land and leave your website, you lose. Effective content will help keep them around.
It Makes the Sale
Compelling content will encourage your visitors to take action and purchase your goods or services. You win!
Don't Make This Costly
Mistake with Your Copy
Many website owners sacrifice quality content just to save a little money. This is a huge mistake because it not only hurts your SEO, it limits your onsite conversions as well. It took a lot of effort to get visitors to your site! Don’t lose them to because your content is not compelling. Great website copy engages visitors, states your case & closes the deal. Get the best value for your investment when you include copywriting services as part of your website package. To see hourly rates click HERE.
Important facts about
content & how it affects sales & conversions
Content is More than Text
Content also includes video, inforgraphics, etc. But it’s the written content that can sink your site quickly
Less Than 3 Seconds!
You have 2/10ths of a second to make a first impression; 2.6 seconds more is all it takes to reinforce that impression
What's In It For Me?
Visitors want to know how your product/service is going to make their life better. Do this, and they will buy
Tell a Story, Make a Sale
Compelling content tells a story, solves a problem, and makes your client’s life better. Isn’t that what we all want?
Copywriting Rate Tables
Copywriting professionals who write for the Web are in high demand. Rates usually range between $85-$175 hour. Specialized content marketing copywriters who write native ads & landing pages can run as much as $5,000 – $10,000 per job. PLEASE, do not use sites like fiver for your website copy. Many of those writers do not speak English as their primary language and don’t understand how to write for the American public. Bottom line is, you get what you pay for. I offer very reasonable rates and will work with you to come up with the plan that best fits your needs and budget.
The most affordable way to include copywriting for your website is to purchase one of the website packages with copywriting included. The other way to save is to purchase blocks of time.
COPYWRITING (BY THE HOUR)
$100Hr (Starting)
Copy for websites
Calls-to-Action (CTA’s)
Social Media Posts
Blog Posts
Landing Page
5 Hr Block @ $90 hr
10 Hr Block @ $80 hr
Rates subject to change and will be finalized as part of a formal proposal process
COPYWRITING (BY THE PAGE)
$500Page (Starting)
Copy for webpages
Blog posts
Landing Pages
“Page” = 300-500 words
2-3 Pages @ $485 pg
5 or more $450 pg
Rates subject to change and will be finalized as part of a formal proposal process
SEO OPTIMIZING
$125Hr (Starting)
Optimize body content
Optimize headlines
Optimize meta data
Optimize blog posts
5 hrs @ $110 hr
10 hrs @ $100 hr
Rates subject to change and will be finalized as part of a formal proposal process